After a three-decade tenure on the Las Vegas Boulevard, the performers from the revue Jubilee! executed their last synchronised kick in 2016. The production, renowned for its intricate costumes designed by celebrated designer Bob Mackie, closed its doors due to declining audience numbers and disappointed reviewers who labeled it a spectacle “trapped in time”.
Today, roughly eight years later, the showgirl, or at least the showgirl style, is making a comeback.
A Master of Sequins
Referred to as the “sultan of sequins”, Mackie has made theatrical showgirl glitz his defining aesthetic, clothing everyone from screen legends to pop royalty. Earlier this month, a “see-through” bodysuit he made for Cher in 1978 fetched $57,600, well over its estimated price, while a metallic beaded bodysuit with lamé wings that Mackie designed for Tina Turner for a 1977 concert sold for $19,200.
“I think it looks more attractive for the emerging artists who is seeking something other than what they grew up with”, he explained to a newspaper. “Contemporary performers are pushing toward a glamorous, more dramatic, attention-grabbing, grand statement.”
The Musical Comeback
It’s a look that made its way all the way to the epicenter of the cultural zeitgeist in 2025 largely due to a global pop icon. Recently, the cultural juggernaut wore one of Mackie’s original Jubilee! costumes on the cover of her new musical project. The bedazzled bra and thong, ostrich-feather armbands and shimmering headpiece were ideal for a record titled The Life of a Showgirl.
She has company. This year, showgirl inspirations have been incorporated by singers including Sabrina Carpenter as they danced across concert platforms in glitter, strategic openings and plumes, highlighted against camp sets. Lipa’s stylist her creative director told a fashion magazine he wanted to bring “a stage persona” to her Radical Optimism tour – referencing pictures from the 1950s, her performers waved giant plumed accessories.
Drawing from History
Lipa, Carpenter and other successful musicians also take inspiration from classic performances, including burlesque and chorus line references. The results are worlds away from the late-century Britney Spears era of revealing tops and utilitarian trousers, and urban dance moves that came before them.
But some critics are enthusiastic with this showgirl revival. An ex-showgirl, a ex- Jubilee! showgirl who performed in the 2000s says the trend is “puzzling”. She thinks the word showgirl is being “treated as an catch-all phrase covering everything from The Radio City Rockettes to Broadway performers and now apparently modern pop stars.”
A Coveted Classic Look
For gen Z and young adult stars, Mackie’s classic designs have become highly covetable. In 2024, Zendaya paid tribute to one of Mackie’s iconic muses, Cher, when the actor wore a see-through embellished dress created by the designer in 2001, which was similar to one he made for Cher to wear in 1967. Subsequently, another pop star paid an significant price to buy the Mackie fringed mini dress she had worn at an awards show to perform at the Grammys. In September, Carpenter wore a series of retro Mackie designs at the MTV Video Music Awards. They are also a popular item among vintage enthusiasts.
“The showgirl aesthetic bring about fond memories for a bygone era of glitz,” says an archivist, head of special collections at the University of Nevada, who researches the history of showgirls. “Currently it is seen as a sort of ‘acceptable’ sexy because it has been modified. It has got all the glamour, the crystals and the sparkle but without the exposure.”
A Than Simply Style: An Symbol of the City
Chung says this figure are integral to the imagery of Vegas. She points to one-time leader Oscar Goodman who, during public appearances, was surrounded by two showgirls. Even though Las Vegas does not host any showgirl-centric productions, Jung says they are still used as an logo of the city, appearing at gatherings and in promotional material. “The showgirl is still a remaining icon of Las Vegas glitz and glamour,” the expert says.
The Appeal of Illusion
Nancy Hardy says the complete change of a stage character is part of the appeal. It’s something the singer alludes to in a recent docuseries that shows the behind-the-scenes action from her year-long 2023 Eras tour, which included exhausting preparations, training and countless shows across multiple nations, each lasting 3.5 hours.
The performer explains her own showgirl performances as “like running a marathon in high heels every night”. Her feathered headdress weighed 34lbs. “I had to support it all the way up the stairs to the stage from the dressing rooms three floors below in the basement. I had to start early for my cue so I could catch my breath before I made my entrance. One is sweating the whole time but creating this fantasy that it’s effortless and stunning and ethereal.”
Maybe this is where the true allure of the showgirl fantasy really is found. In the complexity of 2025 there is a longing for a break from reality. Who better to turn to than these performers, who have always represented fantasy, perfection and a realm where no one falters.