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The artist gives twenty-five thousand pounds cash award to grassroots music venues

The singer accepting his trophy in his hometown
He received the prestigious award in October in the North East

The artist has donated the entirety of his twenty-five thousand pound Mercury Prize prize money to the Music Venues Trust, which operates to preserve the United Kingdom's grassroots live music spots.

The star was given the prize on 16 October as his new release People Watching was declared the top album of the last 12 months.

He has chosen to donate the funds to the trust, in acknowledgment of the crucial part small stages had in his initial steps.

"I personally wouldn't be doing this success if it wasn't for all the performances I played around the North East, and elsewhere, when I was beginning," remarked Sam Fender. "These spaces are legendary, but they are struggling."

Since the start of 2023, more than 150 of these spaces have ceased operations – roughly one-sixth of the whole industry in the UK.

In the last year, major artists such as the band Pulp, the group Coldplay, Katy Perry and Sheeran have all aided the MVT in its efforts to support the industry, by including a modest fee to their admission fees, which supports smaller concert halls.

Sam Fender also joined in, generating over £100k on his recent tour to help numerous local spots across England, Scotland, and Wales.

The money supported spaces that were dealing with potential shutdown due to challenges stemming from water damage, fires and bereavements, as well as licensing issues, court cases and noise complaints.

Some locations were granted funding support in improving infrastructure and gear that helped musicians and audiences.

"The notion that money from performances in big venues helps the independent spots, where it begins for artists like me, is just sensible," the star has commented.

Pulp members performing
The group are one example who donated their honor funds to non-profits

He is far from the only musician to donate his Mercury Prize prize money to good deeds.

In they earned the award in the year 1996 for their release Different Class, frontman Cocker declared that the group would contribute their prize money to the non-profit War Child.

In 2002, rapper and singer she split her prize between a few charities, including the NSPCC and a Sickle Cell charity.

"I also gave a thousand pounds to Highgate Newtown, to their gymnastics class, because I trained in gymnastics when I was younger and they needed new equipment," the artist told a publication.

Two years ago, Ezra Collective gave their winnings to the local youth club that supported their act, in addition to other local music groups.

Additionally winners that year M People contributed their prize to a multiple sclerosis charity after a friend was found to have the condition.

"Winning was ample," remarked vocalist Heather Small. "The prize was the extra but we didn't require the extra, because we had the cake. So our winning affected somebody else's life."

Last week, the MVT announced it had rescued a couple of small stages in that region, by transferring them to community ownership.

The Joiners in the city and the other in Bristol were acquired under the Own Our Venues program, which is backed by Arts Council England and music fans who purchase "ownership units" in the venues.

About the author

Taylor Davis

A tech enthusiast and gaming journalist with over a decade of experience covering digital culture and interactive media.

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